Proposition: Interested in enhancing pharmaceutical sales presentations and facilitating mechanism of action (MOA) descriptions, the international offices of Merck & Co. contracted EAI, Inc to create a series of product education videos in stereoscopic 3D.

Solution: To complete the tasks, EAI looked to VRex to provide display hardware, consulting services and expertise in stereoscopic 3D imaging. As a result, superior products were delivered to Merck and more than 20 VRex projectors were purchased for international sales offices.

Results: Audiences found the unique presentations to be educating, entertaining and truly memorable experiences.